Coex was reborn as a new venue that offers cultural experiences filled with dynamic energy that bring everyone together and offer our customers excitement. Our new logo is designed to symbolize our core values. Therefore it is very important to apply these guidelines consistently, to ensure a fresh and exciting brand image. |
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To preserve the visual characteristics of our logo, rules of minimum clear space (as shown) must be adhered to. |
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The Coex identity should be expressed only in the following 4 colors: Coex Magenta, Coex Purple, Coex Dark Gray, and White. The colors should be reproduced accurately following the specifications given. however, according to the application media, CMYK four color process, printing may be allowed. |
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For a Color Logo
In case the brightness of the background color is below 20%, use the positive logo. When the brightness is above 40%, use the negative logo.

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For a black logo
In case the brightness of the background color is below 20%, use the positive logo. When the brightness is above 30%, use the negative logo.

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| Adding outline effect to the logo | | Altering the shape of the logo |
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Reproducing the logo in any color other than specified in the guidelines | | Reproducing the logo in any color other than specified in the guidelines |
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Applying the logo on any back ground color background other than specified by the guidelines | | Applying the logo on complicated background |
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The logo must never be modified in order to not damage the brand image of Coex.
It is essential that our logo is used correctly and consistently in all communications according to these guidelines. |
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